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Niedersachsen. Home to strong characters – and new ideas.

People who take action. Perspectives that drive progress. Diversity that moves our state forward.

Discover our new testimonial videos and get to know the personalities who help advance Niedersachsen a little further every day:

Strong voices for Niedersachsen

This showcases how Niedersachsen impresses with outstanding infrastructure, extensive land availability and direct access to renewable energy. Highlighted are the dynamic developments in hydrogen and CO₂ technologies, excellent research in quantum sciences and life sciences, and the strong interconnection between universities and research institutions. It becomes clear just how attractive the region is thanks to its central location, modern transport links and the strong support provided by NBank and state ministries for investment and forward-looking projects.

Strong prospects for Niedersachsen as a business location

Alexander Leonhardt explains why Niedersachsen is one of Germany’s most attractive investment locations. With abundant renewable energy, deep-water access, robust grid infrastructure and large industrial sites, the region offers ideal conditions for future industries. His conclusion: Niedersachsen is perfectly positioned to actively shape economic transformation.

Alexander Leonhardt, Wilhelmshaven Economic Development Agency

Cutting-edge research with global impact

Dr Georg Schütte explains how Niedersachsen is setting international standards in areas such as quantum computing and biomedicine. The excellent research landscape — from Hannover Medical School to University Medical Centre Göttingen and the Helmholtz Centre — forms a unique knowledge cluster. This concentration of expertise creates ideal conditions for investment in research and high-tech industries.

Dr. Georg Schütte, VolkswagenStiftung

Niedersachsen: Infrastructure, location and future strength

Kirsten Redelfs emphasises Niedersachsen’s unique position: as the only federal state with both mountains and coastline, it combines excellent infrastructure with a central location and strong potential in wind and water energy. Ports, airports and motorways make the region a powerful logistics hub — particularly relevant for economic transformation.

Kirsten Redelfs, Invest in Niedersachsen

Biotechnology meets location advantage

Franziskus Schnabel demonstrates how KYNDA transforms by-products of the food industry into high-quality functional raw materials within just 48 hours through fermentation. Niedersachsen, with its strong agriculture, sugar and dairy industries, as well as targeted support from NBank and the ministry, provides ideal conditions for this.

Franziskus Schnabel, KYNDA

Strong tailwinds for Solar Manager – why Niedersachsen is the ideal location

Kathrin Rust highlights how Niedersachsen supports young companies through proactive assistance, strong networks and business-friendly structures. Her clear conclusion: founding a company in Niedersachsen was exactly the right decision — a location that truly enables innovation and sustainable growth.

Kathrin Rust, Solar Manager

Energy Hub Wilhelmshaven – a future powered by renewable energy

Uwe Oppitz describes the large surplus of renewable energy in northern Niedersachsen and the opportunity to locate industry directly where wind, solar and offshore energy are reliably generated. In this way, Niedersachsen presents itself as a strong, sustainable location for the industry of tomorrow.

Uwe Oppitz, Energy Hub Wilhelmshaven

Connected research in Niedersachsen

Professor Thomas Thum emphasises how closely the research centres in Hannover, Göttingen and Braunschweig now collaborate. Supported politically and driven scientifically, a connected innovation ecosystem is emerging that further strengthens Niedersachsen and adds new momentum to research and development.

Prof. Thomas Thum, Cardior Pharmaceuticals

Targeted funding that strengthens regions

Senta Glasewald explains how GRW funding specifically supports economically weaker regions. It creates optimal conditions for companies that want to invest, grow and generate new economic momentum in Niedersachsen — an important building block for balanced regional development.

Senta Glasewald, Invest in Niedersachsen

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Maike Hogrefe

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Niedersächsisches Ministerium für Wirtschaft, Verkehr, Bauen und Digitalisierung
Friedrichswall 1

30159 Hannover
Deutschland